When you combine savory spices and sweet hickory, you get this magic in a bag. Our original rib rubb forms a tasty liquid marinade to make any meat amazing. Just sprinkle adams original rib rubb onto meat, poultry, fish or vegetables. Wrap in foil or store in an air-tight container. Refrigerate an hour is ok, overnight is awesome. Grill, bake, broil or fry. One taste and you ll understand our passion.